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Our Process

We believe that every business is different hence our designs are built around your business requirements to better meet the capabilities, limitations, and needs of the people who use them. Our Design process deep dives into data and the human psyche to come up with insights and we create engaging and responsive design that helps you achieve your business goals.

Research

We identify untapped market opportunities and identify a strategy that will work on them. By getting a deep understanding of your markets, customer motivations, and dissecting your competitor strategies and execution, we identify a winning strategy. Using all the insights from research, we create a new Customer Experience for you.

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Humanity Centered

We follow Human-centered design approach to problem solving and the backbone of our work at Mantra.Design. We learn from the people and deeply understand their needs. Our core focus is on empathy and understanding of the users, their values and experiences. We identify opportunities for design, and prototype possible solutions. And while implementing, we bring your solution to life, and eventually, to market.

Data Driven

By Implementing data-driven approach we can ensure that your website effectively caters to your user’s needs. In comparison to decisions made based upon personal opinion, data-backed decisions often yield greater results.

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Customer Journey

We contribute to innovation from the start. Inclusion half way through product definition or once key user decisions are made doesn’t allow us to create user centric experiences.

User Research & User Personas

Users personas help our designers to create understanding and empathy with the end users. We generate types of users for the application and extrapolate their needs & wants from the solution to drive design and development.

Why? How? Whom?

We work collaboratively as a team to deliver the consistency and standards we strive towards. We believe that designing an experience should not be a solo exercise.

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Analytics

We make more informed decisions about our approach to design with analytics. We follow data-driven design approach, collect feedback from user research, customer survey and heatmaps.

Competitor Analysis

A thorough research of our client’s competitors can help us identify what they did right and more importantly, what are they doing wrong. We collect and compare data about products and companies in the marketplace to highlight strengths and weaknesses in order to make more informed decisions about the strategy.

Design Trends

We refine your brand identity, ideas, and values, then use our artistic inspiration to create the design. This process is highly collaborative and interactive. We’ll be in constant contact with you to revise the design according to your ideas and input. Great product design creates an experience that deepens users’ connections to your business and brand. Our goal for design is to create an experience that provides both utility and delight.

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Data & Marketing Research

We contribute to innovation from the start. Inclusion half way through product definition or once key user decisions are made doesn’t allow us to create user centric experiences.

Heat Map

We monitor, iterate and improve. Taking ownership of gathering regular user feedback and analytical insight to gauge successes and failures, we’re better placed to make informed decisions.

Web Analytics

We work collaboratively as a team to deliver the consistency and standards we strive towards. We believe that designing an experience should not be a solo exercise.

Intutive to the products

We contribute to innovation from the start. Inclusion half way through product definition or once key user decisions are made doesn’t allow us to create user centric experiences.

Latest Trends

We monitor, iterate and improve. Taking ownership of gathering regular user feedback and analytical insight to gauge successes and failures, we’re better placed to make informed decisions.

We're human-centered, an approach that extends from end users to corporate culture.

The ultimate success of any objective is driven by the people impacted by its results. This is why our approach puts people first when making decisions, creating interactions and building systems. We spend as much time understanding the environments, needs and behaviors of end consumers as we do plotting the work-lives and perspectives of the people powering our clients' organizations.